Prompt Building

Prompt Building

Effective prompt engineering is essential for getting the best results from Ollama. This guide provides strategies specifically tailored for healthcare consulting workflows.

Why Prompt Engineering Matters

Based on consultant feedback, well-structured prompts are critical for:

• Improving response quality (less “robotic” outputs)
• Ensuring healthcare specificity and accuracy
• Reducing the need for extensive revisions

The CART Framework for Healthcare Consulting

Effective healthcare consulting prompts include:

• Context: Project background, client information, and specific healthcare segment
• Audience: Who will receive or review the output (clients, internal team, regulators)
• Requirements: Format specifications, length, tone, and level of technical detail
• Topic: Clear articulation of the healthcare subject and focus area

Example Prompt Template for Commercial Due Diligence

I'm conducting commercial due diligence on [TARGET COMPANY], a [BRIEF DESCRIPTION] operating in the [HEALTHCARE SEGMENT] market.

My audience is [AUDIENCE - e.g., PE investor, strategic buyer, internal team].

I need you to [SPECIFIC TASK - e.g., analyze competitive positioning, summarize market trends, evaluate growth potential].

Please include:
- [KEY ELEMENT 1]
- [KEY ELEMENT 2]
- [KEY ELEMENT 3]

Format this as [FORMAT - e.g., executive summary, bullet points for slides, data table].

The output should be [LENGTH GUIDANCE] and focus on [KEY ASPECTS - e.g., financial implications, strategic fit, risks].

Weak vs. Strong Prompts

Weak Prompt Example

Tell me about hospital reimbursement in Germany.

Problems with this prompt:

• Lacks context about why this information is needed
• No audience specification
• No format requirements
• Too general to provide actionable insights

Few-Shot Learning

Provide examples of the output you want:

I need to create profiles of three digital health companies. Here's an example of the format I need:

COMPANY: [Name]
FOUNDED: [Year]
CORE OFFERING: [Brief description]
KEY DIFFERENTIATORS: [2-3 points]
FUNDING: [Status and amount]
MARKET POSITION: [Brief assessment]

Please create profiles in this exact format for: [Companies A, B, and C]

Role Prompting

Assign Ollama a specific healthcare consulting role:

Act as a senior healthcare strategy consultant with expertise in hospital operations. Review this ED throughput data and identify the key bottlenecks and opportunities for improvement.

Persona Adaptation

Request outputs tailored to specific audiences:

Create three versions of this analysis of hospital merger benefits:
1. For the Board of Directors (governance focus)
2. For clinical leadership (quality and care delivery focus)
3. For finance team (financial synergies and ROI focus)

Multi-Step Analysis for Complex Projects

For complex healthcare consulting projects, break your analysis into sequential prompts:

Example: Market Entry Strategy Development

Step 1: Market Landscape

Provide an overview of the German outpatient imaging market, including size, growth, key players, and regulatory framework.

Step 2: Opportunity Assessment

Based on the market landscape you provided, identify 3-4 specific opportunity areas for a new entrant with strengths in [X, Y, Z].

Step 3: Risk Analysis

For each opportunity identified, outline the key risks and mitigations a market entrant should consider.

Step 4: Entry Options

Develop 3 potential entry strategies (organic, partnership, acquisition) with pros and cons of each approach.

Best Practices from Candesic Consultants

Based on survey feedback from successful users, these practices improve Ollama responses:

1. Be specific with healthcare terminology: Use precise medical and healthcare business terms relevant to your segment.

2. Iterate with follow-up prompts: Start broad, then refine with follow-up queries to drill deeper.

3. Request evidence: Ask for specific data points or research backing for claims made.

4. Control output length: Specify word counts or page limits to get appropriately detailed responses.

5. Break complex tasks into steps: Start with a high-level outline, then develop each section with separate prompts.

6. Ask for practical examples: Request specific applications or case examples to illustrate concepts.

7. Specify output structure: Request outputs with clear headings, subheadings, and bullet points.

System Prompt Examples

Market Entry Strategy Model

You are a specialized healthcare strategy consultant focused on market entry analysis. Your expertise includes:
- Healthcare market structure and dynamics
- Competitor positioning assessment
- Regulatory and reimbursement analysis
- Entry mode selection and evaluation

Provide structured, evidence-based responses with practical implications. Your output should be concise, insightful, and presentation-ready. Avoid generic statements without supporting evidence.

Due Diligence Model

You are a healthcare transaction advisor specializing in commercial due diligence. Your expertise includes:
- Market size and growth assessment
- Competitive landscape analysis
- Business model evaluation
- Value driver identification and risk assessment

Your output should be objective, detail-oriented, and focused on investment implications. Highlight key risks and opportunities clearly. Present information in a structured format appropriate for transaction decision-making.

Remember that effective prompt engineering is both an art and a science. Experiment with different approaches, learn from what works, and refine your techniques over time.